# API & Webhooks

Drip CRM includes an open **REST API** and **webhooks** so you can connect the platform to custom apps, reporting systems, or third-party services without relying only on Zapier or Make.


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## 🔑 API Access

### Authentication

* Access requires an **API key**.
* Find your key under **Settings → API Key** in your Drip CRM account.

### Endpoints

Some common API endpoints include:

* **Contacts** – create, update, or fetch contacts.
* **Opportunities** – manage deals and pipelines.
* **Workflows** – trigger automations programmatically.
* **Campaigns** – send or schedule messages.

📌 *Full API reference is available inside your Drip CRM account (Settings → API Documentation).*


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## 🔔 Webhooks

Webhooks let Drip CRM notify your system in real time when events happen.

### Supported Events

* New contact created
* Contact updated
* Form submitted
* Appointment booked or canceled
* Opportunity stage changed

### Setup


1. Go to **Settings → Webhooks**.
2. Enter your webhook URL (where Drip CRM will send data).
3. Select which events you want to listen for.
4. Test the webhook to confirm delivery.


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## 📌 Example Use Cases

* **CRM to ERP Sync**: Push new Drip CRM contacts into your internal ERP system via API.
* **Slack Alerts**: Fire a webhook to Slack whenever a high-value lead is created.
* **Custom Dashboards**: Use API endpoints to pull live CRM data into a BI tool like Power BI or Tableau.


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## ⚠️ Best Practices

* Always secure your webhook endpoints with authentication.
* Handle retries gracefully — webhooks resend if delivery fails.
* Monitor API usage to stay within rate limits.


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## ✅ Next Step

Integrations are complete! Next, move into **Advanced Features** to explore white-label customization, AI tools, and membership/course management.