# 10DLC Brand registration process and best practices

* Make sure to enter all information correctly.
* Dependent on the country in which you have a Tax ID, enter into the Tax ID field one of the following:
  * US=EIN
  * CA=BN
  * Other=VAT
  * Select the vertical that most closely aligns with your business
  * Ensure that your website is publicly accessible. Your registration will be denied if the reviewer cannot access the site.
  * It is a hard requirement to have both a support email and phone number
    * Make sure your support email and support phone number are both active
  * Make sure that your Company name and Email/Website domains match
    * If you register the company MyBrand Inc. but then list a support email of [mybrand@gmail.com](mailto:mybrand@gmail.com) your registration will likely be rejected if you are considered a large enough brand that should have a dedicated email domain.

## **Additional company vetting for potential increased quotas**

Once you have completed the initial company registration, the following quotas are assigned to your business:

* AT&T: 1.25 Messages Per Second(MPS) or 75 Transactions Per Minute(TPM)
* T-Mobile = 2000 messages/day

The quotas above do not mean you cannot message recipients who use other carriers; these are simply the limits published by these carriers. If the specified throughput is insufficient for your business needs, you can apply for US 10DLC brand vetting for a $40 fee.

The Campaign Registry, a third-party provider, will conduct a deeper vetting of the information you have provided and assign your company a score. This score will determine the throughput and volume allocated to you. For a detailed breakdown of the possible scores and the corresponding quotas, [read here](https://docs.dripcel.com/).


:::info
**note**

Vetting does not guarantee an increase in carrier throughput or daily volume. In some cases, the vetting results may actually decrease your carrier throughput and daily volume.

:::

## **10DLC brand registration statuses**

| **Status** | **Description** |
|--------|-------------|
| Created | Your registration is created but not submitted. |
| Submitted | Your registration has been submitted and is awaiting review. |
| Reviewing | Your registration has been accepted and is being reviewed. |
| Provisioning | Your registration has been approved and your origination identity is being created. |
| Complete | Your registration has been approved and and your origination identity has been created. |
| Requires_Updates | You must fix your registration and resubmit it. |
| Closed | The phone number or sender ID has been deleted and you must also delete the registration for the number. |
| Deleted | The registration has been deleted. |